Privacy Policy

Effective date: September 2025

1. Who We Are

This website is operated by Arlowe Baxter Ltd, a company registered in England and Wales (Company No. 15365452)

with its registered office at 7 Bell Yard, London WC2A 2JR.

For any questions about this policy or how we handle your data, you can contact us at: support@arlowebaxter.com

2. What This Policy Covers

This privacy policy explains:

  • What personal data we collect about you
  • How we use your personal data
  • Who we share it with
  • Your rights under data protection law

3. Data We Collect

We may collect and process the following personal data:

  • Contact details: name, email address, phone number, home address
  • Payment information: processed securely via Stripe (we do not store card details ourselves)
  • Identity verification data: IDs and related information processed via Truvi for guest verification
  • Booking and communication data: details you provide when enquiring or booking with us

4. How We Use Your Data

We use your data for the following purposes:

  • To process and manage your bookings
  • To verify guest identity and prevent fraud
  • To process payments securely
  • To communicate with you about your booking or enquiry
  • To send marketing emails (where permitted)
  • To improve our services through analysis and feedback

5. Legal Basis for Processing

Under UK GDPR, we rely on the following lawful bases:

  • Contract — to provide the services you request (e.g. bookings, payments)
  • Legitimate interests — fraud prevention, service improvement, and basic communications
  • Consent — where required, e.g. marketing communications

6. Data Sharing

We may share your data with trusted third-party service providers:

  • Stripe — for secure payment processing
  • Hostaway CRM — for property and guest management
  • Truvi — for identity verification

We do not sell your personal data to third parties.

All data is stored and processed within the UK/EEA. We do not currently transfer personal data outside the UK/EU.

7. Data Retention

We keep your personal data:

  • For as long as necessary to provide our services
  • Or until you request that we delete it

If you contact us to request deletion, we will securely erase your data unless we are legally required to retain it.

8. Cookies & Tracking

We do not currently use cookies or third-party tracking tools on this website. If this changes, we will update this policy and provide a cookie banner where required.

9. Your Rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you
  • Correct any inaccurate data
  • Request deletion of your data
  • Restrict or object to certain types of processing
  • Request a copy of your data in a portable format

To exercise these rights, contact us at support@arlowebaxter.com.

If you are unhappy with how we handle your data, you can also complain to the Information Commissioner's Office (ICO) at www.ico.org.uk.

10. Security

We take appropriate measures to protect your personal data, including the use of secure third-party platforms (Stripe, Hostaway, Truvi) that comply with recognised security standards.

11. Policy Updates

We may update this policy from time to time. The latest version will always be published on this website. We encourage you to review it regularly.